Trux AB has signed a new dealer agreement with BPW Kraatz Oy in Finland. The partnership means that, from 1 September, Trux products will be available through Kraatz’s nationwide network of branches across Finland.
The new partnership is a strategic step towards making Trux’s front-mounted safety equipment for heavy trucks more accessible to Finnish hauliers. As a technical wholesaler with a strong local presence, Kraatz is well established in the Finnish market.
Kraatz’s customers include companies in the vehicle industry, aftermarket workshops for heavy vehicles and Finnish transport companies. This makes Kraatz a natural partner for Trux.
– We are very pleased with our partnership with Kraatz. We see great potential to grow in the Finnish market through this collaboration, says Ulf Göransson, Site Manager at Trux AB.
Under the agreement, Finnish transport companies will be able to purchase Trux safety and styling equipment directly through Kraatz. The partnership is expected to strengthen both companies’ positions in the Nordic market.
– We look forward to offering our customers Trux’s well-known quality products. They complement our existing range very well and add a new product line within safety equipment, says Janne Märsylä, Managing Director of Kraatz. Our goal is to help our customers succeed in their businesses. With our strong local presence and Trux’s quality products, we have excellent opportunities to develop our offering together going forward.
